Production Brings Things To Life!

Without the added color of professional production, even a dazzling voiceover or brilliant copy can become an ordinary dull gray.  All three elements are necessary for effective communication with your audience … they combine to breathe life into your message or idea and make it memorable!

Whether we’re talking about content for broadcast or the internet, a commercial or a podcast, the same principles apply for successfully reaching out to any demographic.  Just like a story with a beginning, a middle but no end, if a stool doesn’t have a third leg it’s not likely to stand up very well.

Here are a few montages of commercials and narrations … with a third leg.